By Chris Genovese, the “Marketing Guy”
I’ve been riding a fairly long time, but a recent crash reminded me just how quickly things can go wrong—and that I still have lessons to learn.
It was Tuesday, June 17th. I was riding my Springer Softail westbound on Route 5, just past Buffalo, with plans to take Milestrip Road (aka “the 179”) and head toward Springville. I’ve done that ride more times than I can count. But this time, something changed in a moment.
I took Route 5 into the traffic circle beneath the overpass, and I was preparing to continue onto Milestrip Road. That’s when I saw a car coming down the ramp toward the circle. They slowed as they approached, and I assumed they were hesitating because of the roundabout—a common reaction from drivers who aren’t familiar or confident with them. I genuinely thought they were going to stop.
But just as I was about to pass them, they sped up unexpectedly and blocked my path to Milestrip. It all happened in the blink of an eye. I was so focused on making the turn that I didn’t leave myself much margin for error. I grabbed too much brake, the rear started to slide, and I high-sided before I had a chance to recover. Just like that, I was off the bike and on the pavement.

I’m extremely lucky. I walked away with some bruises and soreness, but no major injuries. I credit that to the fact that I was wearing my gear, head to toe. My mesh jacket and full-face helmet took the worst of it. Looking at the damage to them now, I’m incredibly grateful I made the decision to wear them—especially on what felt like “just another ride.”
In hindsight, the smarter move would have been to ease off, stay patient, and take another lap around the traffic circle. There was no rush. I just didn’t read the situation well, and I let myself get too committed to my line without a clear path. I share that because I know many of you have been in similar situations—or could be.
The other driver didn’t stop. I don’t think they even realized what happened. There were no witnesses, no cameras, and I wasn’t able to get a good look at the vehicle. So in the end, it’s just a single-vehicle crash with no case to pursue. And honestly, I’m not angry. I’m just humbled. It’s a good reminder for me that even experienced riders can suddenly find themselves in trouble and make bad decisions in an instant.
I want to thank a few people who really helped me through this: my bosses, Steve and Christina, who gave me great advice, support, and space to heal up. Thanks also to my wife and family, who were obviously worried, but still supportive of my riding. My wife has also trusted me enough to continue riding two up as a passenger, and that’s a very big deal to me. And a big thank-you to John and Jack at Buffalo Harley. After the crash, I was able to get the bike to them, and they’ve been storing it while we sort out repairs. Jack took one look at it—after first making sure I was alright—and quickly pointed out that the frame and the Springer front end were undamaged. That was a huge relief.
So the bike will ride again. And I have already been back on the road, myself.
To my fellow riders: please learn from my mistake. Traffic circles can be tricky, especially when you’re sharing them with uncertain or unpredictable drivers. If something feels off, don’t push it. Taking one more lap around might add 30 seconds to your ride, but it might also save you a crash—or worse.
I’m healed up and looking forward to riding my Springer again, hopefully soon. But now I’m riding with a fresh perspective. I am still learning, and I hope my story helps someone else stay upright and safe.
Ride smart. Ride safe.